Privacy Policy
PKAILabs · Effective date: June 10, 2026 · Last updated: June 10, 2026
Who We Are
PKAILabs ("we", "us", "our") is an AI automation company based in Lahore, Pakistan. We build WhatsApp Business AI assistants and AI-powered software products for businesses. Our contact email is support@pkailabs.io.
What Data We Collect
When businesses use our WhatsApp AI assistant service, we may collect:
- Message content: Text messages sent to a business's WhatsApp number that is connected to our AI assistant.
- WhatsApp identifiers: The sender's WhatsApp phone number (wa_id) used to maintain conversation context.
- Conversation history: Prior messages in a session to provide contextual replies.
- Business contact information: Name, email, phone number, and company details provided by businesses when signing up for our service.
- Usage data: Anonymised metrics such as message counts, response times, and query categories for service improvement.
We do not collect payment card details, national identity numbers, or sensitive personal data as defined under Pakistani personal-data regulations.
How We Use Data
- To provide AI-powered automated replies on behalf of the business client.
- To route messages to the correct knowledge base for that business.
- To escalate conversations to human staff when needed.
- To generate aggregated, anonymised performance metrics for the business client.
- To improve the accuracy and reliability of our AI systems.
We do not sell, rent, or share personal data with third parties for marketing purposes.
WhatsApp & Meta
Our WhatsApp Business AI assistant is built on the official Meta WhatsApp Business Cloud API. Message delivery and telephony infrastructure is operated by Meta Platforms, Inc. and is governed by Meta's own WhatsApp Privacy Policy. We do not use unofficial or third-party WhatsApp libraries.
Data Storage & Security
- All data is stored on servers located in Pakistan or within the business client's agreed jurisdiction.
- Data is encrypted in transit (TLS 1.2+) and at rest.
- Access is restricted to authorised PKAILabs personnel only.
- Each business client's data is isolated by tenant — one client cannot access another client's data.
Data Retention
Conversation data is retained for up to 90 days for service quality purposes, then deleted unless a business client requests a shorter or longer period in their service agreement. Aggregated anonymised metrics may be retained indefinitely.
Data Deletion Requests
You have the right to request deletion of your personal data held by PKAILabs.
How to request data deletion:
- Send an email to privacy@pkailabs.io with the subject line: "Data Deletion Request"
- Include the WhatsApp phone number or email address associated with your data.
- We will confirm receipt within 48 hours and complete deletion within 30 days.
You may also send a deletion request via WhatsApp to +92 330 8272777. Type "Delete my data" and our team will guide you through the process.
Your Rights
Under applicable law you have the right to:
- Access the personal data we hold about you.
- Correct inaccurate data.
- Request deletion of your data (see section above).
- Object to certain types of processing.
- Withdraw consent at any time where processing is consent-based.
To exercise any of these rights, contact us at privacy@pkailabs.io.
Cookies
Our website (pkailabs.io) uses only essential cookies required for authentication and session management. We do not use advertising or tracking cookies.
Changes to This Policy
We may update this policy from time to time. The "Last updated" date at the top of this page will reflect any changes. Continued use of our services after a change constitutes acceptance of the updated policy.
Contact — Privacy
For privacy-related questions or data deletion requests:
PKAILabs
Lahore, Pakistan
privacy@pkailabs.io